“Can we afford it?”
Decide with the numbers behind you.
You make the call knowing what it costs each month, whether and when it pays back, and what it does to your cash before you commit.

What owners tell us
- “Can we afford this hire?”
- “Should we enter the new market this year or next?”
- “Sales are up. Why can’t we make payroll?”
- “One part of the business loses money and we can’t tell which.”
Can your numbers answer these?
- Do you know today whether you can make payroll eight weeks from now?
- Can you say which store, channel or unit makes money, and which loses it?
- Do you know what a new hire has to bring in to pay for itself?
- Can you see what a new market does to your cash, month by month?
- If sales fell by a fifth, do you know how long your cash would last?
Where the answer is no, that is where we start.
What you get
- The answer, with the numbers behind it.
- A cash forecast you can rerun every week.
- Margin by channel, by store and by unit.
- The case for and against: what success would look like, whether it can be reached, and when. Sometimes the answer is yes, after a milestone.
- For a new hire, the KPIs and the bonus that go with the role.
- A buffer for a downturn, so the company can still move when its competitors cannot.
The first step is a call.
If your numbers can answer the question, we start on it straight away. If not, we build what is missing first.
A 30-minute intro call with Charif.